This new edition, covering the entire range of products and services available, reflects the company’s dedication to helping the country’s eyecare professionals run their businesses efficiently and knowledgeably. The directory is in an easy-to- use format complete with individual chapters, categories and subcategories.
The OPTI-GUIDE, originally launched in 1994, can also be accessed in an online search engine at www.opti-guide.com. The Web version offers the same vital vendor information as the printed guide as well as a variety of other significant features like industry news, events and career opportunities.
“We are so proud to contribute such important resources like OPTI-GUIDE ’14 and www.opti-guide.com,” says Martine Breton, president of Breton Communications. “This industry is changing so rapidly and we are committed to providing the right tools for ECPs to keep up.”
The complimentary directory is currently being distributed to over 5,300 vision care practices and retailers across Canada.