Surveys are exceptional tools for researching the profiles, preoccupations, needs, beliefs, opinions and priorities held by a select group. They demonstrate tendencies and allow us to develop well-supported theories.
In May 2012, Breton Communications initiated the first-ever survey of Canadian eyecare professionals in order to create a benchmark for the vision care community and provide a baseline for future comparisons.
Since 2012, Breton Communications has successfully launched several follow-up surveys and has established itself as the leading provider of web-based survey solutions for the optical industry.
Recently, Breton Communications has published the fourth edition of the Opti-Stats survey on the Canadian optical industry, covering the 2019-2020 period.